During Madonna’s Halftime Show at the Super Bowl, singer MIA flipped her middle finger up, and said “I don’t give a shit.” NBC has already come out with a statement:

“We apologize for the inappropriate gesture that aired during halftime,” NBC spokesman Christopher McCloskey said. “It was a spontaneous gesture that our delay system caught late.”

Spontaneous gesture? Sure sounds like a “fleeting expletive.” Damnit SCOTUS. Just resolve Fox v. FCC and say that this shit doesn’t matter. And come on! Madonna does a Superbowl show and someone who I kinda heard of is the one who messes up. Poor Madge. Not as bad as a nipple though.

Update: Deadspin has the video.

Update 2: The Parents Television Council, who started the uproar over Janet Jackson’s nipple (was that really 8 years ago!) is already pissed off.

 

Both NBC and the NFL have issued statements of apology to viewers. “The obscene gesture in the performance was completely inappropriate, very disappointing, and we apologize to our fans,” wrote the NFL. “Our system was late to obscure the inappropriate gesture and we apologize to our viewers,” wrote NBC. But the PTC says it’s not enough.

“A simple apology rings hollow after yet another slap in the face to families, especially when NBC has argued before the U.S. Supreme Court that it should be allowed to air all manner of indecent material at any time of day, even when children are watching,” Winter said. “Either the NFL and NBC will take immediate steps to hold those accountable for this offensive material in front of a hundred million Americans, or they will feebly sit back and do nothing. The nation — and the PTC — is watching.”