District Attorney Brett Ligon in Montgomery County, Texas will soon be using his Twitter account to name and shame drunk drivers in his area. Based on his current tweets, this is a comedy goldmine in the making.
The Montgomery DA already tweets about legal events—sometimes seriously and sometimes with incredible humor—so this new program will just be expanding on that habit. I may not live in Montgomery Country, or Texas for that matter, but I’ll be following along to see if he keeps up this mix.
The Power of Web 2.0 and Social Networking to shame people into conforming with certain behaviors is very powerful. I wonder how the government can use these forms of pressure to shame people.